Twice is an advertising and branding agency that also offers website development to their clients. Normally, a company like that would build their own site. But when it came time to create the website that represents the agency itself, they chose to bring us in.
Our relationship with Twice didn't start with this project. We'd already worked together on multiple projects, and even contributed to their own branding process - including the distinctive W in their logo. They know our level, and they know that when you need an advanced corporate website with professional UX strategy - that's exactly what we do best.
“Working with Duodiv was an extraordinary experience. Their team demonstrated professionalism at the highest level, taking care of every detail of our site building project. From the initial stage of characterizing the needs to the launch of the site, they were attentive, creative and quick to respond. The website they built not only met our expectations, but also resulted in a significant increase in customer traffic and user experience. They were able to translate our vision into modern and functional design. ”
The Twice project was different from our other work. Instead of the usual process where we lead all the design, this was a genuine collaboration between two agencies: Twice designed the hero section based on their own brand language, and we designed the rest of the site - each side bringing their expertise to the table.
This collaboration works because we complement each other. Twice specializes in advertising, branding, and building Wix websites. We specialize in UX strategy and advanced Webflow corporate websites. When a client needs a complex corporate site, they send them to us. When we get a project better suited for Wix, we send it to them. To date, we've worked with Twice's CEO on 7 websites, 4 of which came through the agency.
The most iconic element of this website is an animation we developed from scratch in JavaScript using the Matter.js library. Here's how it works: as you scroll, the hero section stays pinned to the screen and a black panel opens from the center outward in both directions. It reveals the line "When branding and advertising meet, wonderful things happen" - and immediately after, a frame of four thin "walls" appears, creating a physical space.
Into this frame, icons start entering - branding icons from the right and advertising icons from the left. They move toward the center, collide with each other, bounce off the walls, and behave like real physical objects with gravity, friction, and elasticity. Not a pre-built widget or an off-the-shelf effect - custom code written specifically to tell the story of Twice.
Beyond this element, the entire site is built with precisely timed scroll animations that create a sense of depth and motion - an experience that stays in your memory long after you leave.
That's how Twice's CEO described the result. Coming from an advertising agency that lives and breathes design every day, that kind of compliment says everything.
The site has become a significant business tool for the agency - over 700 leads since launch and first-page Google rankings for relevant searches. Of course, part of the credit belongs to Twice themselves - they're an advertising agency that knows how to drive traffic. But a site that doesn't impress on landing doesn't convert, no matter how much traffic you send to it.
This project is an example of how a long-term collaboration between two complementary partners creates results neither could achieve alone.
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